Maintain your SEO ranking when redesigning your website

Maintain your SEO ranking when redesigning your website

When you are redesigning your website, you want to make sure that your search engine optimization will transfer to your new website from your old one, and you will not ...

How to use video to connect to your customers

How to use video to connect to your customers

Using video is an excellent way to bring on a target audience. Whether you are promoting a product, informing your audience of some tips, or just creating a video for ...

How to pick smart keywords

How to pick smart keywords

Picking the right keywords can be an important aspect of creating web content. However you also have to keep your audience in mind and produce articles and content that is ...

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SEO 101 for New Businesses

SEO 101 for New Businesses

Whether you own a small business, a start up, or have a ...
Why Google Authorship is So Important

Why Google Authorship is So Important

The search engine world does not stand still. Major search engines like ...
Link Building with Social Media

Link Building with Social Media

Using social media sites to increase traffic to your own webpage, via ...

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Using Organic SEO to Increase Search Engine Rankings

Using Organic SEO to Increase Search Engine Rankings

Ensuring that a website is optimized for bringing in traffic from search engines is crucial. Search engines are capable of providing more traffic to a website than any other method of promotion. Most internet users search for the content they want with Google and the other major search tools, so being able to get to […]

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Link Building for Beginners: A How-To Guide

Link Building for Beginners: A How-To Guide

There has been a lot of controversy surrounding link building over the past two years, largely driven by the Google Penguin and Google Panda algorithm updates that led many search engine optimization professionals to declare that link build itself was “dead.” They declared the end of the technique in favor of content marketing, noting that […]

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Why you should consider using Bing Ads

Why you should consider using Bing Ads

Many web marketers make the mistake of neglecting Bing Ads in favor of the more popular Google ad system known as AdWords. However, there are many good reasons to utilize Bing Ads that they overlook. While Google is still the top search engine, the Bing search network is growing and continuing to catch up with […]

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How to Reduce Bounce Rate

How to Reduce Bounce Rate

Whether you’re trying to promote and sell products or services, or communicating with people who share the same interests as you, reducing the bounce rate of your blog is your number one goal. No matter how many visits you get to your blog, it won’t matter at all if your bounce rate is near 100%. […]

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Dominate PPC in 2013

Dominate PPC in 2013

Pay per click is undoubtedly among the most popular marketing methods available today. However, the competition gets even tougher as time goes on. The year 2013 is no different. It is projected that paid search marketers will face new challenges and meet opportunities in the coming year. With this, advertisers have to keep up with […]

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Website Quality Indicators To Keep An Eye On

Website Quality Indicators To Keep An Eye On

You are getting lots of hits and a decent amount of conversions. Sounds great, right? Why even bother with search engine optimization if your content is getting the results you want? One day you happen to be checking your Google Webmaster Tools and you find a penalty – or more likely penalties. The next thing […]

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What to avoid in your content marketing plan

What to avoid in your content marketing plan

Content marketing is one of the best ways you can market your business or website on the Internet and is quickly gaining in popularity. With a sound content marketing plan in place, it is possible to drive a large amount of highly targeted traffic to your website in a short amount of time. However, in […]

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Beware: Reasons Google Will De-Index You

Beware: Reasons Google Will De-Index You

You’ve got the world’s greatest website up and running. Things are moving along just fine and then, without any warning, your website disappears from Google. What’s happened?! Chances are, you’ve been de-indexed, d-listed, deleted from the world of Google, resulting in death for your website. Why should you care about being de-indexed by Google, what […]

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Low Hanging Keywords are a Must for SEO Strategy

Low Hanging Keywords are a Must for SEO Strategy

The most basic first level of SEO is done. You’ve done your keyword research. You’ve optimized your page at the domain level. You’ve delved deep into your site content and optimized everything for your target keywords. You’ve done your link building and you’ve taken advantage of social media. Phase one was all about establishing a […]

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Using SEO Titles that allure people

Using SEO Titles that allure people

SEO has changed rapidly since Google introduced the Panda and Penguin updates, and many content writers are having a hard time keeping up. The old way of writing articles dictated that writers create keyword-rich titles that Google would find relevant. While you still need to use keywords in your title, the new type of SEO […]

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